Blog · Bombay Marketing

Ecommerce, AI and growth ideas for Indian brands

Practical, honest articles on ecommerce, marketing, AI tools and payments, written by our team in Mumbai.

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  • Ecommerce
  • Marketing
  • AI for business
  • Payments

Ecommerce

Platforms and tools for online sellers

How to start an online store in India in 2027: step-by-step guide to registering, building and launching
EcommerceHow to start an online store in India in 2027: a step-by-step guideFrom idea and registrations to payments, shipping and your first sales.
How to reduce RTO and COD returns: 12 fixes for Indian ecommerce brands
EcommerceHow to reduce RTO and COD returns: 12 fixes for Indian ecommerce brandsPractical ways to cut failed deliveries and protect your margins.
WordPress vs Shopify in 2027: which platform is better for your business, by Bombay Marketing
EcommerceWordPress vs Shopify in 2027: which is better for your business?Ownership, cost, SEO and ease of use compared for Indian brands.
What is BigCommerce: a plain-English guide to the ecommerce platform for Indian brands
EcommerceWhat is BigCommerce? A plain-English guide for Indian brandsHow it works, what it costs and who should use it.
15 useful Chrome extensions for ecommerce sellers on Amazon and Shopify, for SEO and ad tracking
Ecommerce15 useful Chrome extensions for ecommerce sellersTools for Amazon research, Shopify, SEO, ads and productivity.

Marketing

Ads, local SEO and branding that bring customers

Meta ads for ecommerce brands in India: beginner’s guide to Facebook and Instagram ads, Pixel and ROAS
MarketingMeta ads for ecommerce brands in India: a beginner’s guideSet up, target, test and scale Facebook and Instagram ads that sell.
Google Business Profile guide for Mumbai businesses: how to rank on Google Maps with local SEO and reviews
MarketingGoogle Business Profile guide for Mumbai businesses: rank on Google MapsSet up and optimise your profile to win local searches.
How packaging design increases online sales: 10 packaging and label design tips for Indian brands
MarketingHow packaging design increases online sales: 10 tips for Indian brandsDesign packs that sell on shelves, Amazon thumbnails and Instagram.

AI for business

Use AI to work faster and sell more

How to use ChatGPT to grow your business: 15 practical ideas with prompts for marketing, sales and support
AI for businessHow to use ChatGPT to grow your business: 15 practical ideasPrompts for marketing, sales, support and operations.
How to make product videos with Google Flow and Veo using a prompt formula that works
AI for businessHow to use Google Flow to make product videos (with prompts that work)A step-by-step workflow and a prompt formula for better AI videos.
Best AI agents for business in 2027 compared: ChatGPT Dots, Claude Duet, Meta Muse, Grok Bot, Hermes Agent and OpenClaw
AI for businessBest AI agents for business in 2027: ChatGPT Dots, Claude Duet, Meta Muse, Grok Bot, Hermes and OpenClawWhat each agent does, who can get it and which one fits your business.

Payments

Get paid smoothly

Best payment gateway in India 2027: Razorpay vs Cashfree vs PhonePe vs PayU vs CCAvenue comparison
PaymentsBest payment gateway in India for 2027: Razorpay vs Cashfree vs PhonePe vs PayU vs CCAvenueFees, settlement, UPI and which gateway fits your store.

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